Starting from the basics, our Strategic Marketing engagements evaluate your business objectives in terms of user retention, engagement and monetization, and translate these into an actionable Mobile Marketing Roadmap that we will implement alongside your marketing and product teams. Your Roadmap will be built around our unique and proven approach to user engagement, which focuses on “experientially-led marketing” and delivers unique App experiences to each user, engaging them in contextual, meaningful conversations, moving away from the segment-and-send approach of yesteryear. The Roadmap will define core user journeys and campaigns starting with onboarding and nurturing, right through to lapse-prevention and reactivation, always focused on maximising your Retention, Engagement and Monetization KPI’s.

To find out more about how we can work with you to make your App the best it can be, click here