Our Strategic Marketing Programmes typically last from 3 to 12 months, and you will be assigned a senior mobile marketing strategist, project manager, copywriter and creative designer. The programmes start by taking a review of your business, and understanding at a deep level the key objectives you’re trying to achieve. We translate these into an actionable Mobile Marketing Roadmap, defining A/B testing, retargeting, segmentation, and campaign strategies, which we’ll work with you to deliver over the course of the engagement. Each marketing roadmap is built upon the 3 tried and tested pillars at the heart of CMA’s philosophy – retain, engage and monetize.
As the engagement concludes, the team will present the results & ROI, whether it be additional revenue generated, increases in retention or MAU, session frequency (or any other metric they were tasked with improving), so you can see exactly what we’ve achieved for you. If you’re interested in finding out more about how we can make a significant difference to your App through a strategic engagement, please don’t hesitate to contact us using the form below, or email firstname.lastname@example.org
A shareable infographic summarising the deliverables from this service can be found here