App Marketing and ASO Services.
Global brands and leading startups trust our agency to deliver award-winning ASO strategies.
The devil’s in the details. A turn of phrase that rings particularly true when optimizing your app store listing, and that’s why at CMA we deliver results which aren’t just “good”, they’re industry leading.
From Macy’s to MONOPOLY GO! - our dedicated ASO team supports some of the world’s leading Mobile Brands in delivering a truly market-beating app store presence, and we’d love to discuss how we could do the same for you!
App Store Optimization Services from the world’s #1 ASO Agency
At ConsultMyApp, we specialize in driving growth for your mobile app. As a leading Mobile Growth Agency, we offer tailored strategies to enhance your app's visibility and performance. Our team of experts understands the nuances of the mobile market, ensuring your app reaches its full potential. We ensure you see a significant increase in your organic installs and brand visibility with our award-winning approach.
How Does App Store Optimization Help Your App Grow?
App Store Optimization (ASO) focuses on two main objectives:
Driving Organic Traffic: Enhancing your app's visibility in the app stores to attract high-intent users.
Conversion Rate Optimization (CRO): Ensuring that the traffic to your app store listing is compelled to download your app, which also improves paid performance!
We master and optimize app store metadata, keywords, autocompletes, and affinity brand terms to increase organic reach.
Conversion Rate Optimization
Driving traffic to your store listing is only the beginning - once you have a potential new user you need to convince them (and quickly) that it’s worth downloading your app. This is about focusing on several areas:
Creative optimization through solid hypothesis testing. Ensuring your screenshots, icon and video are all working in harmony is key to extracting every install you can, and educating potential users about your value proposition straight away
Ratings & reviews. Having a poor rating or even a handful of negative highlighted reviews can harm both your conversion rate and also your ability to index well for search terms.
Your copy! Don’t forget, people will still read your app description - it isn’t all about keyword stuffing, so make sure it captivates users in the first couple of sentences.
Our Approach to App Store Optimization
Our holistic approach sets us apart from other app marketing agencies. We focus on every stage of your app's lifecycle, from launch to growth and beyond. As a top app growth agency, we are committed to your app's success. Our data-driven strategies ensure you achieve sustainable growth and a strong ROI. Whether you're looking to increase downloads, improve user retention, or boost in-app purchases, we have the expertise to help you succeed.
Browse Traffic
Focusing on an often under-represented area of ASO, browse traffic can yield significantly high volumes of traffic for your app. CMA will work to get your app featured, and use network link analytics to ensure you appear as a similar app to some of the largest apps in your market
Search Traffic
Optimizing for search traffic isn’t just about finding a few keywords you want to rank for an placing it in your core metadata, doing it correctly is far more complex and involves:
Detailed market research to create a keyword universe which is refreshed regularly to take into account seasonal trends, new competitors, or autocomplete terms.
Keeping an eye on the competition. As soon as any of your competitors make changes, they may lose traction on some keywords - identifying these terms immediately and capitalizing on them is key.
Leveraging advanced indexing techniques. Multiple locales, metadata overloading, rapid-indexing IAE’s and much more need to be considered as part of your indexing strategy.
Maximizing Growth with a Data-Driven App Marketing Strategy for ASO:
Custom ASO Strategies for Sustainable Growth
Understand
Achieving app growth requires a tailored app marketing strategy that aligns with your app’s unique market and competitive landscape. Our team of ASO specialists, marketing strategists, designers, and analysts conducts deep market research, audits, and competitive benchmarking to develop a customized approach that drives organic downloads and maximizes visibility.
By leveraging industry-leading insights and data, we create both short-term wins and long-term strategies that fuel your app’s expansion and sustainable growth.
Transforming App Marketing Strategy into Actionable Results
Plan
A strategic app marketing roadmap is essential for improving visibility, increasing downloads, and sustaining long-term growth. Our ASO methodology focuses on:
Setting clear growth goals
Developing data-driven hypotheses
Optimizing app store creatives
Conducting rigorous A/B testing
Continuously refining strategies based on performance metrics
By adapting to market trends and competitor movements, we ensure your app marketing strategy remains agile and competitive, maximizing your app’s potential in an ever-evolving digital landscape.
Data-Driven ASO & Growth-Focused App Marketing
Execute
To stay ahead in the competitive app marketing space, continuous optimization is key. We implement advanced ASO strategies, optimize app store metadata, refine creative assets, and apply growth-focused techniques that drive higher rankings and increased conversions.
We also provide full access to our analytics platform, APPlyzer, and custom reporting dashboards—giving you real-time insights into your app’s performance, market positioning, and overall growth trajectory.
With data transparency and iterative optimization, we ensure your app’s marketing strategy is constantly refined to maximize impact.
Why ASO is Essential to Your App Marketing & Growth Strategy
App Store Optimization (ASO) is the foundation of every successful app marketing strategy—but its impact extends beyond organic downloads. A well-executed ASO strategy enhances paid user acquisition campaigns by improving conversion rates, reducing customer acquisition costs (CAC), and boosting the overall efficiency of your growth marketing efforts.
Here’s why ASO is a must-have for app growth:
Boosts organic traffic – Higher rankings lead to more organic downloads, reducing reliance on paid campaigns.
Increases ad efficiency – Optimized app store pages improve conversion rates, maximizing return on ad spend (ROAS).
Enhances retention & engagement – High-quality creative assets and optimized descriptions attract the right users, leading to better engagement.
Reduces user acquisition costs – A strong ASO foundation allows paid marketing efforts to perform better, leading to cost-effective app growth.
A holistic app marketing strategy that integrates ASO with paid acquisition is the key to maximizing long-term success. By aligning organic and paid efforts, we help your app achieve sustainable growth, better rankings, and increased visibility across app stores.
Looking for a reliable Mobile App Marketing Agency? Look no further. ConsultMyApp offers end-to-end solutions to help you navigate the competitive mobile landscape. Our team stays ahead of industry trends to provide you with cutting-edge strategies that deliver results.
ASO Case studies.
Using an award-winning ASO approach for Snoop
Working to make Chegg a cut above the rest
Balancing ASO and ASA to reduce costs for Tide
Tell us where you see your app in 12 months.
We’ll help you get there.
We exist to help your app perform at its very best. Get in touch for a chat about your App Store Optimization goals, or let us take a look at your ASO setup for a completely commitment free audit. Either way - we are here to help.
Keen to learn more about App Store Optimization?
