Data & Analytics Services.
Maximize the value of your data.
Imagine a bird’s-eye view of your app users: their preferences, patterns—all contained within one easily accessible space. The value of that outlook within mobile and app marketing, that can’t be understated.
Data analytics is the master key to truly understanding your customers. Consequently, it serves to enhance your entire app marketing strategy, from acquiring users to maximizing lifetime value and beyond.
We empower our clients with the vital knowledge and tools needed for informed decision-making across their organic and paid acquisition strategies, product decisions, and multi-channel customer engagement campaigns. We support our client’s core business functions with a unified data perspective across their entire marketing strategy and technology stack.
Our Core Data Services.
Marketing Analytics
Inform your Strategy
We provide your app marketing teams with enhanced visibility on app and keyword performance, comprehensive KPI dashboards, sophisticated attribution modeling, and detailed CRM/engagement and retention reporting.
Our reporting infrastructure and custom dashboards, compatible with platforms like Power BI, Tableau, Mixpanel and more —allow marketing teams to extract actionable insights for improved performance and efficiency.
Product Analytics
Understanding User Behaviour
Our services offer a deep dive into user behavior with a detailed analysis of funnels, flows, and retention metrics. We help you understand user pathways within your app, identifying drop-off points, and fantastic engagement opportunities.
This enables you to make informed adjustments to your app, enhancing user retention and satisfaction. By setting up a robust definition of attributes and events, we can create a product analytics view that is factual, and useable across your entire mobile marketing strategy and stack.
Business Intelligence
Data-driven Decisions
We assist in setting up data warehouses, building efficient ETL processes, and implementing Customer Data Platforms (CDPs) to provide a centralized source of truth.
By optimizing data consolidation and aggregation, we ensure all business roles can access and leverage essential data, simplifying decision-making and supporting strategic direction.
Technology and Platforms. Maximizing Value.
Our team consists of experts across a broad spectrum of technologies and platforms, ready to assist you in selecting the right tools or MarTech, or maximizing the value of your existing stack (at a moment’s notice). Whether you're navigating the selection of new technology or looking to enhance your use of current platforms—we've got your data needs covered.
Here are some of our top picks.
Technology
We specialize in leveraging cutting-edge technologies such as Power BI, Snowflake, BigQuery, and Tableau to drive your data analytics forward
Storage Solutions
Data Visualization
Platforms
Our expertise extends to leading analytics platforms like Mixpanel and Amplitude, ensuring you get the most out of these powerful tools.
Customer Data Platforms (CDP)
Product Analytics
Engagement Platforms
Understand what makes your users tick with a first-class approach to Data & Analytics.
Transform data into actionable insights and propel your mobile marketing to new heights with ConsultMyApp. Contact us to discover how our Data and Analytics services, combined with our expertise in technology and platforms, can unlock your data’s full potential, driving growth and success in the digital age.
